Hey CSIT 155,
Wow! This semester has flown by and now we are in our last week. This class has been amazing! For my second to last blog post, I will be discussing what platforms will work best for me in many different aspects. This may be a long post, enjoy, and get some tea or coffee and a snack!
Having a beauty community related business, I feel as though the social media platforms I created in this class are the most helpful and are a great way to integrate my business and get the word out there as long as I keep posting regularly. The way I use social media for promoting myself and my business is gonna be so different from the way I used to use it. YouTube, Instagram, Facebook, and Twitter are definitely the ones that I feel I can benefit the most from. These 4 platforms are great for me to show the visuals of my business type.
The platforms I have enjoyed using the most have to be Instagram and YouTube! I had a YouTube channel prior to this class and got rid of it. I didn't have the confidence in myself to get the views I wanted. I know I won't get the thousands of views within weeks, but hopefully overtime I can end up making YouTube a part of my career and do freelance makeup artistry on the side. Instagram is one of my favorite social media platforms besides YouTube! I love the idea of posting photos of my creations and products I suggest and love. Editing and photography are passions of mine as well as filming. I think that is why these 2 platforms are ones I will use for my business and pleasure.
As far as daily basis, Instagram and Twitter are the ones I would use daily. I would love to use YouTube daily, but in order to do so, I would need to pre-film videos like a madwoman and editing takes forever cause I'm a perfectionist when it comes to quality of videos and photos. I do edit my photos on Instagram slightly, just to smooth out my skin cause I have texture and pore issues. Editing is one of my favorite parts of creating content for YouTube and Instagram. I try to post everyday on Instagram, whether it be product shots or makeup looks I create.
I think for my business in the future, I should spend lots of time on social media. I feel as though our society is really hopping on the social media train and it is becoming bigger and bigger everyday, especially in the business world. A lot of customer service is moving to social media and not the normal customer service.
I chose Facebook, YouTube, Instagram, and Twitter because these are platforms that I already use or used in the past. Like I said previously, I had a YouTube channel, which I am starting up again with a different name, that I love so much better than the 1 had previously. I may use them in the next 6 months by actually posting videos and advertising them on Instagram, Facebook, and Twitter. I want to grow my social media presence and the only way I will be able to do that is to be consistent with posting and uploading content.
Within the next month, I would like to have about 3-4 videos posted a week of makeup looks or hauls or whatever I can come up with for my YouTube channel. Hopefully if I stay consistent with promoting and uploading content to all platforms I use, I can grow my presence. I may even start with daily video blogs, so people can get to know me. I want to try and upload around the same time on the days I choose. So I will make scheduled posts for YouTube and Facebook. Also as soon as it goes live on YouTube, I will post on Twitter and Instagram to get the word out. I will also make sure to have content ready and edited in advance to schedule for the upcoming weeks if I get busy and can't film prior.
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